Twitter has added yet another Spotlight module for Professional Profiles. Pro users are now able to highlight a dedicated Twitter community on their main display in the app. Twitter says Communities take-up has been good, while it has also noted that many pro users had requested the Spotlight addition. The new feature is available to those who convert their account to a Professional Profile, including improved analytics display, professional category options, additional contact details and more. Pro accounts can now have five Spotlight elements to choose from to display on their Twitter home page, including a location, shop, mobile app and Link Spotlight. Community Spotlight is a new addition to the Professional Profile feature available to all Professional users who convert to a Pro account. You can learn more about Twitter’s Professional This is good news for creators as it signifies an increasing trend of Twitter supporting and accommodating creators' needs. It also shows that the company values its professional users, something that will undoubtedly benefit those looking to engage with more people on the platform.

October 27, 2022 12:16 PM