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TikTok Tests New Horizontal, Full-Width Display for Videos

TikTok has added a new horizontal full-screen display option to its video app. The move is part of TikTok’s push to fight back against copycat tools and features. This could open up a whole new set of considerations for content creators. It also means that TikTok is joining the platform replication push. This is a positive development for creators as it means that their content will continue to be consumed and promoted on the platform. It also shows that TikTok is committed to maintaining its own unique brand and features, which could lead to increased engagement from users.

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